IBM Conversation on Smarter is Now

The key to Smarter Planet is being able to show cash-strapped CFOs, budget directors, elected officials and citizens that investing in a smarter planet isn’t just about planning for a brighter future, but also about realizing near-term ROI.

The leaders who have discovered and unlocked multiple forms of value have been able to make a persuasive case for the benefits of a smarter planet to their colleagues, finance managers and other constituents whose buy-in can be essential for adoption.