Although the advertising industry is inundated with advertising competitions and awards each year, Pendoring is the only competition of its kind that focuses on the promotion of outstanding Afrikaans advertising. These awards speak directly to the heart and minds of Afrikaans-speaking consumers. Joining us to take the discussion further is the GM for Pendoring, Franette Klerck and Head Copy Writer at Draft FCB, Morne Strydom.
From one award ceremony to another. Over the years APEX has grown into a formidable industry event. An APEX is not an award for creativity, but one that proves the campaign contributed to their clients' profitability.